Ginto: Jollibee and McCann Worldgroup Philippines release special Kwentong Jollibee on Hidilyn Diaz’s inspiring journey

While the whole nation rejoiced and celebrated the historic feat of Hidilyn Diaz during the 2020 Tokyo Olympics, not everyone knew of the hardships that she had to overcome to reach her dream of winning the country’s first Olympic Gold medal. Now, her story of “lakas at puso” which made all that possible is immortalized …

Continue reading Ginto: Jollibee and McCann Worldgroup Philippines release special Kwentong Jollibee on Hidilyn Diaz’s inspiring journey

The joy and appreciation of family togetherness is at the heart of Jollibee’s new Christmas campaign

The country’s beloved fast-food chain recently launched a new campaign in time for the Christmas season that reminds everyone that amid these trying times, being with family is one of the things that we ought to be most grateful for. https://www.youtube.com/watch?v=v-kdKPPCjfk&feature=youtu.be The new short film, done in collaboration with its creative agency McCann Worldgroup Philippines …

Continue reading The joy and appreciation of family togetherness is at the heart of Jollibee’s new Christmas campaign