In the future when we look back on today, how would we describe the pandemic? What version of history would we tell? This is the theme of Jollibee’s first internationally produced film developed by BBH Singapore, which reinterprets the brand’s tagline of “Joy of Family” in the context of the current pandemic. When the pandemic …
As quarantine restrictions continue, Filipino families have found ways to expand their roles to provide support and comfort to their loved ones during these trying times. They’ve become one another’s teachers, physicians, and constant playmates, making them more grateful for the gift of family. The lockdown has made family members become unconsciously reacquainted, and while …
Continue reading Thank You for our Family: Share gratitude and family love over Jollibee Chickenjoy
HYPE MANIA 