Puregold Hakot Relay draws 4,000 runners in Cavite, takes it to the next level with epic 8K challenge

Puregold’s “hakot” legacy hit a whole new stride in Cavite as the Hakot Relay South Luzon leg transformed Vermosa Sports Hub in Imus into an adrenaline-charged showcase for speed, grit, and panalo. More than 4,000 runners that showed up had their game face on as they competed, enjoyed the camaraderie, and joined the signature “hakot” moments of the race.

Beyond Gaming: nubia Takes NEOverse Max Out to the Running Community with Cotti Coffee

More than 350 runners hit the streets of Makati on August 23, not for a gaming tournament, but for a 5KM run that marked nubia Philippines’ major step beyond its gaming roots. Through its NEOverse Max Out campaign, nubia brought its performance-driven spirit into the running community, partnering with Cotti Coffee Philippines for its first-ever NEOverse Max Out Social Run at MJ Plaza, Makati City, marking the new direction for nubia Philippines to expand its community beyond gaming and into the passions and lifestyles of everyday Filipinos.

TECNO CAMON 50 Series Powers a Massive Earth Day Run Manila with Over 15,000 Participants and Sarah Geronimo

TECNO brought major launch-week energy to the Manila leg of Earth Day Run 2026 organized by RUNRIO at the Mall of Asia Concert Grounds, as the CAMON 50 Series took center stage at one of the most high-profile public events of the season, drawing more than 15,000 participants and creating a major moment for the brand in the Philippines. The Manila leg — the largest of the three-city series — marked a powerful convergence of TECNO’s flagship smartphone launch and RUNRIO’s nationwide green movement.

Iloilo City, NCCA, SM Markets Host Filipino Food Month (FFM) 2026 Celebration

The Iloilo City Government, the National Commission for Culture and the Arts (NCCA), and SM Markets have joined forces to host the Filipino Food Month (FFM) 2026 celebration. Carrying the theme, “Connected by Taste: The Filipino Food in the Flavors of ASEAN,” the celebration officially opened on Monday, April 6, at the Iloilo Terminal Market, spearheaded by Iloilo City Mayor Raisa Treñas.

World Sleep Day 2026: SM Home and Uratex Lead the ‘8-Hour Movement’ for Better Rest

SM Home and Uratex are now bridging the gap between home design and health by championing the "8-Hour Movement" for World Sleep Day 2026. By shifting the focus from just "buying a bed" to investing in a restorative sleep environment, they are reminding Filipinos that the secret to a productive day isn't found in a coffee cup, but in the quality of the support underneath them.

Tradition Meets Innovation: A Recap of the 12-Day ONE Ilocos Sur Celebration

As the 12-day festival drew to a close, a Thanksgiving Mass gathered officials, partners, performers, and citizens to reflect on a safe, meaningful, and successful celebration. Later that evening, over 30,000 people attended ONE Ilocos Sur Night, which wrapped up the festivities in spectacular fashion with performances by Arthur Nery, Adie, Kyle Echarri, Kai Montinola, Yeng Constantino, FitterKarma, and Earl Agustin.