The Ultimate Scent-Sation: Jennylyn Mercado for Beautederm’s Reverie

From "Beautederm Family" friend to official face of the brand! ✨ The Ultimate Star Jennylyn Mercado officially joins Beautederm as the brand ambassador for their Reverie Air Fabric Freshener line. Jennylyn shares how these six signature scents—including her favorite, Cafe Aroma—help her set the mood at home and even spark sweet memories of her first date with Dennis Trillo.

Beautéderm’s Lucky Three: Beautederm Celebrates Third Lunar New Year at HQ

Everyone’s in a celebratory mood at the Chinese New Year celebration of Beautederm Corporation at their Headquarters in Angeles, Pampanga. Not just because of the holiday being celebrated, but also because it has become a tradition for the “Beautederm Babies” to gather and socialize, much like a family reunion (the good ones). What started as a simple gathering has officially evolved into a beloved corporate tradition, symbolizing the brand’s deep-rooted gratitude and its vision for a shimmering future.

Vice Ganda commends Beautederm CEO Rei Anicoche-Tan for being progressive and inclusive

While the Philippines might be accepting of members of the LGBTQIA+ spectrum, especially in the entertainment industry, they are often overlooked by traditional brands and establishments. So, it felt like a nice gesture, a move that goes beyond business, as Beautederm President and CEO, Ms. Rei Anicoche-Tan, welcomes to her Beautederm family ‘It’s Showtime’ hosts and real-life partners, Vice Ganda and Ion Perez.

Rhea Anicoche-Tan gets star-studded support on her induction as Rotary Club of Balibago President

A star-studded support is not only a testament of Ms. Rhea's good heart but also proof of her influence. Present at the Rotary Club of Balibago induction were Alma Concepcion, PBB Collab's Josh Ford, Kakai Bautista, Kit Kat, Kimson Tan, Jhai Ho, Ervic Vijandre, Anne Feo, Pepita Curtis, Thia Thomalla, Jojo Abellana, Rochelle Barrameda, Ejay Falcon and the ultimate heartthrob, Mr. Piolo Pascual.