Sarah Geronimo chooses URC Flour for her home baking needs

For award-winning singer and baking expert Sarah Geronimo-Guidicelli, baking is a rewarding journey. “It was difficult at first,” she shares. “But after many attempts, I realized I could be good at it and bake for the people I love.” Like many others, she learned through trial and error by herself. As her interest grew, she enrolled at a culinary school and received her certification to become a pastry chef. 

Visa strengthens financial inclusion for Filipino SMEs with innovative payment solutions

 Visa, a world leader in digital payments is looking to expand support for Filipino small and medium enterprises (SMEs), which, despite their economic contribution, still face significant barriers to financial inclusion and growth. While making up more than 99% of all business enterprises in the country and generating 66% of total employment, SMEs in the Philippines continue to face significant challenges, including access to funding. 

Lamang Ka, Lamang Lahat: How Ligo Creates Value from Fisherfolk to Filipino Homes

As part of efforts to address overfishing, climate impacts, and post-harvest inefficiencies, Century Pacific Food Inc. (CPFI)—producer of household sardine brands like Ligo, 555, Lucky 7, and Fresca—launched the “Sustenido Bulan” initiative in Bulan, Sorsogon. The program promotes sustainable sourcing, empowers local fisherfolk, and establishes long-term supply resiliency while easing pressure on traditional fishing grounds.