Rooted in the warmth of a family kitchen—where laughter mingled with the sweet aroma of ube—Purple Yam Homemade Cakes and Pastries has grown from a humble Pinoy tradition into a brand ready for the spotlight.
At the heart of its story is ube — the beloved Filipino purple yam that has become the brand’s signature flavor and strongest identity.
What began as homemade ube cakes shared with family and friends has blossomed into a growing homegrown enterprise that resonates with today’s Pinoy foodies and young dessert lovers.
Founded by Oyos Mendoza, Purple Yam is more than a bakery. It is a story of passion, purpose, and community — baked into every slice.


For Oyos, baking was never just about food — it was about togetherness.
Cakes and pastries were staples at family gatherings, celebrations, and even quiet afternoons. Each recipe carried memories, care, and love.
“As I shared our homemade cakes with neighbors and friends, I realized food has the power to connect people,” Oyos shares. “That’s when I knew this could be more than a hobby. It could be a business with heart.”
From a small home-based passion project, Purple Yam quickly evolved into a trusted name known for handcrafted quality and authentic Filipino flavors — led by its signature ube creations.
Today, the brand proudly stands as a Filipino enterprise rooted in sincerity, craftsmanship, and community.
Purple Yam’s mission goes far beyond beautiful desserts.
The brand is committed to crafting high-quality, handcrafted cakes and pastries that showcase Filipino ingredients, delivering memorable and heartfelt dessert experiences while upholding consistency, creativity, and authenticity in every product. We support local suppliers and promote sustainable, community-driven growth.
“We want every bite to feel nostalgic and joyful,” says Oyos. “But at the same time, we want our growth to uplift others — especially local suppliers and families who grow with us.”
Purple Yam specializes in: signature ube cakes and ube-themed pastries; moist chocolate cakes; and freshly prepared, made-to-order desserts for birthdays, weddings, corporate events, and other special occasions.
Its competitive edge lies in homestyle quality paired with professional consistency — making it a favorite among families, event planners, corporate clients, and café partners.
The brand currently operates through made-to-order production, retail services, and pickup services, as well as seasonal product lines.
While proudly homegrown, Oyos has bigger dreams.
Purple Yam envisions expanding slowly and meaningfully — improving kitchen facilities, introducing new product lines, and eventually opening a physical shop where families can gather and enjoy homemade treats.
“A big dream of mine is to create livelihood opportunities for neighbors,” Oyos shares. “If Purple Yam grows, I want families to grow with it.”
By sourcing ingredients locally and exploring part-time or home-based work opportunities, Purple Yam aims to build not just a brand — but a community-rooted bakery known for good food, warm service, and integrity.
With strong values centered on quality, authenticity, creativity, customer care, and integrity, Purple Yam is poised to capture the hearts of a new generation of Pinoy dessert lovers — those who crave both flavor and meaning.
In a world of mass production and fleeting food trends, Purple Yam stands as a reminder that the sweetest success stories are still the ones baked at home.
Purple Yam is more than dessert — it’s a community-rooted dream baked with love.